Jo Malone London New : Blossoms Collection
Launch in March 2023
Introducing Blossoms collection
This year’s limited-edition Blossoms collection looks to China for scented inspiration.
The air of a new season fills the city with fragrance. Among busy streets and serene gardens glistening blossoms fan out on arching tree branches and bushy evergreens. Gleaming star magnolia in bloom. The fruity bite of the nashi pear and its speckled blossom. Tiny bunches of luscious osmanthus blossom. Nature’s symbols of romance, purity and spring.
This year’s Blossoms collection includes three light floral colognes. The full collection extends to a lightweight hair mist and an atmospheric diffuser.
Download the press release here:
JML_BlossomsFY23_PressRelease_BELUX_DEF.pdf
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