Jo Malone London introduces Scarlet Poppy
Launch Date: January 2021

A new addition to Jo Malone London's Cologne Intense collection: the ravishing Scarlet Poppy. This new floral has been inspired by the extravagant and exotic great scarlet poppy from the wild steppes of Asia. Amplified by velvety iris, notes of barley and tonka bean add a double hit of sweet decadence while a succulent fig accord draws you into this opulent scent.
Please find attached the press release, the campaign visuals and packshot.
Launch : January 2021