Jo Malone London introduces Scarlet Poppy

Launch Date: January 2021

A new addition to Jo Malone London's Cologne Intense collection: the ravishing Scarlet Poppy. This new floral has been inspired by the extravagant and exotic great scarlet poppy from the wild steppes of Asia. Amplified by velvety iris, notes of barley and tonka bean add a double hit of sweet decadence while a succulent fig accord draws you into this opulent scent.

Please find attached the press release, the campaign visuals and packshot.

Launch : January 2021 

JML_Scarlet-Poppy_Press-Release_BE.pdf

PDF - 576 Kb

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About Jo Malone London

Jo Malone London celebrates British style with unexpected fragrances and the elegant art of gift giving. Acquired by the Estée Lauder Companies, inc. in 1999, today the brand is available in 41 countries worldwide and continues to inspire a loyal following.